To celebrate its 160th Anniversary, Liverpool Chamber of Commerce worked closely with us to develop a new Identity to run alongside their main Brand.
Pamela Holstein, Head of PR & Marketing at Liverpool Chamber explained:
“We needed a versatile logo that would work across digital and print channels but also fit with our existing branding. What we wanted was to celebrate our long history in the city, while at the same time reinforcing the fact we are a contemporary, forward-looking organisation.
“Working with CM2 Creative, we discussed the brief and were guided by Chris McInerneys’ expertise in typography. Quickly deciding to express our history through a range of historic through to modern typefaces. We were delighted with the clean modern logo that CM2 created for us. It sums up our history while looking clean and contemporary.”
The Identity will be utilised across all publications throughout 2010.